CebuTrip Magazine Vol. 6 celebrates 70 years of Japan–Philippines friendship through a special collaboration with Cebu Pacific and Aya Kondo. This free Japanese-language travel magazine introduces Cebu’s hotels, spas, restaurants, cafés, activities, and local attractions to travelers in Japan.
CebuTrip, a Cebu-based Japanese travel and local information media platform, has officially released the CebuTrip Magazine Vol. 6 Special Edition.
The special issue was created through a collaboration among Cebu Pacific, Japanese model and travel personality Aya Kondo, and CebuTrip.
The magazine presents the latest Cebu travel experiences to Japanese readers, including beach resorts, city hotels, wellness facilities, local restaurants, cafés, outdoor adventures, scenic flights, and shopping destinations.
CebuTrip Magazine is primarily published in Japanese because its main audience is the Japanese travel market. This English article has been prepared for Filipino readers, Cebu-based businesses, tourism partners, and local communities who would like to understand how CebuTrip promotes Cebu in Japan. The magazine images shown below are the same images used in the original Japanese article.
A Special Edition Celebrating 70 Years of Friendship
The year 2026 marks the 70th anniversary of the normalization of diplomatic relations between Japan and the Philippines.
CebuTrip Magazine Vol. 6 celebrates this milestone by looking beyond tourism and highlighting the personal, cultural, and business connections that continue to bring Cebu and Japan closer together.
Cebu has become one of the Philippines’ most familiar destinations for Japanese travelers. Visitors come to Cebu for beach holidays, family trips, diving, English-language study, wellness experiences, business, and long-term stays.
Through print, web articles, social media, and promotional campaigns, CebuTrip connects Cebu’s local tourism industry with travelers and potential customers in Japan.
One of the major features in this issue is a special conversation between Consul-General Yudai Ueno of the Consulate-General of Japan in Cebu and Aya Kondo.
Their discussion explores Cebu’s appeal, the relationship between Japan and the Philippines, safety for Japanese visitors, and the future of exchange between the two countries.
Who Is Aya Kondo?
Aya Kondo is a Japanese model, television personality, host, and travel content creator who has visited and introduced destinations throughout the Philippines.
She is also an official SNS and social media ambassador for the Philippine Department of Tourism in Japan. Through her social media channels and media appearances, she introduces Philippine destinations, culture, food, hospitality, and travel experiences to Japanese audiences.
Aya Kondo is not featured only as the magazine’s cover model. Her role in the project is also to help communicate the appeal of Cebu to Japanese travelers in an accessible and relatable way.
For the CebuTrip Magazine Special Edition, she personally experienced Cebu’s resorts, restaurants, cafés, spas, beaches, and outdoor activities. Her photographs and first-hand travel experiences allow Japanese readers to imagine what a real trip to Cebu could be like.
As an official SNS ambassador for the Philippine Department of Tourism in Japan, Aya Kondo helps connect Philippine tourism destinations with the Japanese market. Her participation supports CebuTrip’s objective of introducing Cebu through authentic experiences rather than conventional advertising alone.
Highlights of CebuTrip Magazine Vol. 6
The magazine organizes Cebu’s recommended destinations and experiences into clear travel themes. Each feature is designed to help Japanese visitors plan their trip while introducing the character and appeal of Cebu’s local tourism businesses.
Seven Cebu Resorts for Different Travel Styles
The hotel feature introduces seven resorts and hotels selected for different types of travelers, including couples, families, female travelers, wellness travelers, and guests looking for either luxury or value-for-money accommodation.
Readers can compare relaxing beach resorts, city hotels, and destination properties according to the kind of Cebu experience they are looking for.
Spa, Wellness, and Relaxation Experiences
Spa and massage experiences are among the most popular activities for Japanese visitors to Cebu.
The magazine introduces five wellness destinations, including resort spas, hotel spas, and facilities surrounded by tropical nature. Each destination is presented not only as a place to receive a treatment, but also as part of the complete Cebu travel experience.
Cebu Restaurants, Cafés, and Tropical Desserts
Cebu’s food scene is presented through a variety of experiences, including Filipino cuisine, seafood, beachfront restaurants, resort dining, cafés, mango desserts, and halo-halo.
The feature helps Japanese visitors decide where to eat while also introducing the individuality of Cebu’s restaurants and culinary businesses.
Kawasan Falls Canyoneering and Nature Adventures
The magazine also features canyoneering at Kawasan Falls, one of southern Cebu’s best-known outdoor adventures.
Through photographs and practical information, readers can learn about the turquoise river, waterfalls, natural slides, jumps, safety equipment, transportation, and guided tour experience.
A Scenic Sunset Flight Above Cebu
Cebu is not only about beaches and island hopping. The magazine also introduces a private scenic flight that allows travelers to view Cebu, Mactan, and the surrounding coastline from the air at sunset.
The experience is presented as a memorable option for couples, anniversaries, special celebrations, and travelers looking for a different view of Cebu.
Cebu Souvenirs and Shopping
The special edition also includes shopping and souvenir information for visitors who want to take home a meaningful reminder of Cebu.
The guide introduces locally inspired products, Philippine-made goods, fashion items, gifts for family and friends, and practical souvenir ideas for Japanese travelers.
Connecting the Magazine with CebuTrip’s Website
CebuTrip Magazine is designed to work together with the CebuTrip website instead of functioning only as a printed travel guide.
After discovering a hotel, restaurant, spa, or activity in the magazine, readers can visit the related CebuTrip web article for additional information.
- Detailed descriptions and recommended points
- Business hours and location information
- Rates and available plans
- Maps and access information
- Reservation and inquiry methods
- Updated photographs and local information
This combination of print, website content, and social media allows CebuTrip to continue updating information while creating multiple ways for Japanese travelers to discover local Cebu businesses.
Where the Magazine Is Available
CebuTrip Magazine Vol. 6 is being distributed through participating locations in Japan and Cebu.
Distribution in Japan includes the Tokyo and Osaka offices of the Philippine Department of Tourism, together with other participating establishments.
In Cebu, copies are being placed at selected:
- Hotels and beach resorts
- Restaurants and cafés
- Spas and wellness facilities
- Language schools
- The Consulate-General of Japan in Cebu
- Tourism-related establishments
- CebuTrip partner locations
The distribution network will continue to expand. New delivery locations and availability updates will be announced through CebuTrip’s official Instagram account and Instagram Stories.
A Japanese Ambassador Campaign Promoting Cebu
In connection with the magazine release, CebuTrip has also launched an official ambassador campaign in collaboration with Cebu Pacific.
This campaign is part of CebuTrip’s promotional activities for the Japanese travel market. Selected Japanese ambassadors will travel to Cebu, experience the destination in person, and share their journey with audiences in Japan through photographs, videos, social media posts, and CebuTrip content.
The selected ambassadors may receive campaign benefits including:
- Round-trip direct flights between Japan and Cebu
- Hotel or resort accommodation in Cebu
- Spa and wellness experiences
- Restaurant and café experiences
- Tourism activities and local experiences
- Features on CebuTrip’s website, social media, and magazine
The campaign gives participating Cebu businesses an opportunity to have their facilities, services, and experiences introduced directly to potential travelers in Japan through real visitor experiences.
The CebuTrip Ambassador Campaign is open to Japanese applicants only. Filipino nationals and other nationalities are not eligible to apply for this particular campaign.
The campaign is explained in this English article so that Filipino readers, local tourism partners, hotels, restaurants, spas, activity providers, and Cebu-based businesses can understand how CebuTrip is promoting Cebu to the Japanese market. This section is not a recruitment announcement for Filipino applicants.
Why This Project Matters to Cebu
CebuTrip Magazine Vol. 6 is more than a collection of travel recommendations. It is a media project designed to create stronger communication between Cebu and Japan.
Cebu offers beautiful islands, distinctive resorts, relaxing spas, diverse dining, outdoor adventures, English-language education, and the warm hospitality of its people.
By sharing these experiences in Japanese through magazines, web articles, social media, video content, and collaborative campaigns, CebuTrip aims to inspire more Japanese travelers to visit Cebu and support the local tourism community.
For Cebu-based businesses, the project also creates an opportunity to communicate their services to Japanese travelers before they arrive in the Philippines.
Discover CebuTrip Magazine Vol. 6
Look for the special edition at participating locations in Cebu and Japan. Distribution updates, featured businesses, travel information, and future campaigns will be announced through the CebuTrip website and official Instagram account.
![Celebrating a Milestone: [Cebu Trip] Evolves into a Premium Magazine for the 70th Anniversary of Jap](https://cebutrip.net/files/200-edb4c226a59a000a51d67b4c0c9c8d68.jpg)
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